The case: The client is one of the leading Italian companies in the Energy & Utilities sector.

The organization, long committed to innovation, decided to take a decisive step: turning Design Thinking into a widespread, accessible, and actively practiced capability across the entire company.

Not just a training initiative, but a true cultural investment aimed at making innovation a daily habit.

PMProgetti's intervention: We supported the company throughout this ambitious journey with a practical and highly participatory approach.

We engaged more than 400 people in a structured program of experiential workshops, designed to let participants experience Design Thinking not as theory, but as a hands‑on method for generating value.

In just a few months, we delivered over 20 workshops across all company locations, creating a creative and collaborative environment where participants could work on real business challenges. We involved our experienced, certified Design Thinking instructors. Our distinctive strength - what has always set us apart - is our ability to integrate multiple disciplines to create unique learning experiences and maximize the value of the outcomes.

The results were remarkable, a rich database of innovative ideas, ranging from:

• new ways to engage with customers
• new business models
• new tools
• ideas to simplify and improve contracts
• initiatives to strengthen the corporate image
• solutions to increase efficiency in resource management
• ideas for generating energy more sustainably and enhancing existing plants
• projects to support ecological transition in urban areas
• concrete actions to reduce pollution
• improvements to internal processes
• innovative KPIs and dashboards

Several of these ideas have already been transformed into real projects, contributing to the improvement of products, services, and internal processes.